Ph.D.
Krakow University of Economics, Management Sciences, 2018
Master’s Degree
Krakow University of Economics, Management, 2012
Bachelor’s Degree
Krakow University of Economics, Finance and Accounting, 2009
2018–present, University of the National Education Commission, Krakow, Head of Postgraduate Studies, Poland
2018–present, School of Economics and Computer Science in Krakow, Poland
2015–2016, Krakow University of Economics, Poland
2013–2015, AD Poland Technologies, Poland
2013–2014, Translation, Advisory and Education Center
2006–2014, Research and Consultancy Office
LUPA-WÓJCIK, I. (2023). Facebook moms help! What to buy for Teething? The Impact of Social Proof on Consumer Decisions of Young Mothers. In European Conference on Social Media.
LUPA-WÓJCIK, I. (2022). The Impact of Music on the Effectiveness of Facebook ads. In ECSM 2022 9th European Conference on Social Media. Academic Conferences and publishing limited.
LUPA-WÓJCIK, I. (2020). The Role of Social Media in Entrepreneurship: a Conceptual Case Study. Przedsiębiorczość-Edukacja, 16(2), 176-188.
LUPA-WÓJCIK, I. (2020). Groups on Facebook as a marketing tool. Marketing of Scientific and Research Organizations, 37(3), 17-32.
LUPA-WÓJCIK, I. (2020). Educational Challenges in Shaping the Entrepreneurship of IT Students. Przedsiębiorczość-Edukacja, 16(1), 119-131.
Traveling, Mountains, Writing